Meet the ID.ologists
At ID.ology Interiors & Design, our Asheville interior designers, cabinetry specialists, and healthy-home advocates take a collaborative, education-driven approach. We create timeless, livable spaces that reflect your personality—refined yet comfortable, stylish without sacrificing function.
We deliver one of the most comprehensive design experiences in Western North Carolina—pairing thoughtful planning, in-house cabinetry solutions, and wellness-minded materials to bring your vision to life. Our team becomes your partner and advocate, shaping a home that feels intentional every day.
Within an ever-changing industry, we keep a timeless sensibility and a focus on green, low-tox materials, Aging-in-Place practices, and quiet luxury. Through ongoing learning at national expositions and building shows, we stay current on styles, products, and applications—so you get beauty, quality, and long-term value.
Awards
Pace Awards: Excellence in Building
NCHBA Stars Awards
Best in American Living Awards
Best of Houzz 2014, 2015, 2016, 2017, 2018, 2019, 2021
Most Recommended Interior Design Firm by Alignable
Laura K. Sullivan
Founder & CEO
WWYW | CAPS | CGP | Allied ASID | NCBI Accredited Builder
For more than 20 years, Laura Sullivan has helped clients create beautiful, highly functional homes designed to support the way they live today, and well into the future. As Founder and CEO of ID.ology Interiors & Design
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Jill Jones
VP of Design & Sales
NCIDQ | NCRID | WWYW
For nearly four decades, Jill Jones has helped clients create interiors that feel both elevated and deeply personal. As VP of Design & Sales at ID.ology Interiors & Design, Jill guides clients through every stage of a project
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Shelby Hairston
Studio Coordinator
Behind every well run design studio is someone keeping the details, the schedules, and the people connected, and at ID.ology, that’s Shelby Hairston. As Studio Coordinator, Shelby is the steady presence that keeps the creative process moving
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Annabeth Hardcastle
Accounting & HR Manager
SHRM-CP | LEED AP
Behind ID.ology’s day to day operations is Annabeth Hardcastle, whose steady hand keeps the firm’s financial and HR foundations strong. With over 25 years of bookkeeping experience
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Sarah Thorn
Brand Marketing Manager
Every award, every finished project, every story worth telling, Sarah Thorn makes sure it reaches the people who need to see it. As Brand Marketing Manager, Sarah brings over a decade of experience in marketing
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Alissa Wyckoff
Design Assistant
For Alissa Wyckoff, good design starts with a connection to the natural world. As an Assistant Interior Designer at ID.ology, she brings a fresh, grounded perspective to every project, blending a traditional modern style with organic textures, soothing palettes, and compositions that feel
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Kirsten Redmond
Lead Interior Designer
WWYW Certified
Kirsten Redmond’s path to interior design started somewhere a little different, as a Certified Nursing Assistant, caring for others. When she discovered design, she found a way to keep that same spirit of service alive while pursuing her creative calling
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Melissa Moore
Design Assistant II
WWYW Certified
Melissa Moore is a true people person, and that shows in everything she brings to her work as a Design Assistant at ID.ology. With over 13 years of experience in residential and commercial interior design
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Rachel Montgomery
Architectural Designer
WWYW Certified
Rachel Montgomery’s creativity has been shaped by the places she’s lived and the people she’s met along the way. As an Architectural Designer at ID.ology, she brings a well rounded, deeply personal approach to every project, holding a Bachelor of Architecture degree
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Doug Sharkey
Cabinetry Designer
WWYW Certified
Doug Sharkey brings a distinctive combination of backgrounds to his work as ID.ology’s Cabinetry Department Manager: music, construction, and cabinetry all shape the way he approaches design. A BA in Music Performance from Illinois State University built his creative foundation
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Ashley Elcan
Interior Design & Cabinetry Specialist
Ashley Elcan brings a distinctive, eclectic eye to her work at ID.ology, moving fluidly between cabinetry design and the broader interior design process. She approaches cabinetry as more than storage, seeing it instead as an opportunity to add character, function, and a sense of story to a home,
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Get in Touch for a Consultation
We'd love to talk to you about your design project.